哲思创意 · Sophi Interactive — 保护教育互动产品公司

我们的产品 Our Products

旗下首款产品:芦苇荡巡护模拟器 Flagship Product · Reed Bird-watching Simulator

一款以湿地鸟类为核心的互动科普产品——把保护湿地变成可体验的行动。 A wetland-bird interactive product — turning conservation into playable action.

50 种湿地鸟类 Wetland Birds

基于真实数据的鸟类图鉴收集，认识身边的湿地邻居。Collect real bird records and meet your wetland neighbors.

三阶段巡护任务 Patrol Missions

认识普通鸟类 → 识别保护鸟类 → 辨识亚成鸟，循序渐进。From common birds to protected species, step by step.

生态行为模拟 Ecosystem Simulation

群聚、迁徙、捕食、反击——基于食物链与生态链的真实行为。Flocking, migration, hunting, defense — real behaviors built on the food web.

保护参与机制 Get Involved

伤鸟救治、反盗猎线索推理，从"知道"到"行动"。Rescue injured birds and solve anti-poaching cases — from knowing to doing.

78种湿地鸟类 Wetland Bird Species

278条实地物种记录 Field Species Records

6层生态场景 Ecological Layers

3平台在线可玩 Platforms Online

留鸟 22 种 Residents
夏候鸟 18 种 Summer Visitors
冬候鸟 29 种 Winter Visitors
旅鸟 6 种 Passage Migrants
偶见 3 种 Vagrants

春夏场景可玩 49 种 · 秋冬场景开发中 29 种 49 playable now · 29 with the autumn-winter scene in development

产品历程 Product Roadmap

Demo 完成 · 50 种鸟 + 完整玩法上线 Demo Shipped · 50 species + full gameplay live

路人试玩 · 真实反馈驱动引导优化 Public Playtests · real feedback driving onboarding improvements

软件著作权 · 初版内容已提交申请 Copyright Filed · initial version submitted

机构合作 · 四叶草堂「共同关怀」线下合作落地,「番禺寻友记」推进中 Institution Partnership · on-site collaboration landed via Siyecao Tang's Co-Care program, "Panyu Friends" project in progress

关于公司 Company

用互动体验,做自然保护与公众之间的桥梁 Bridging Conservation and the Public Through Interactive Experiences

哲思创意(Sophi Interactive)是一家专注于保护教育互动产品的公司,以互动体验为核心载体,服务于自然保护、科普教育与文旅场景。我们相信:低门槛的互动体验,是公众参与生态保护最有效的桥梁——让"知道"变成"行动"。Sophi Interactive is a conservation-education interactive studio. We build experiences that turn knowing into doing — bridging the public and nature protection through play.

公司业务覆盖 B 端机构定制交付与 C 端免费互动产品两条主线,以成熟的互动内核与生态链框架为底座,为公益组织、湿地公园、科教机构与文旅景区提供从内容到部署的一体化方案。Our business spans institutional customization (B2B) and free public-facing products (B2C) — built on a mature interactive core and an ecological framework, serving NGOs, wetland parks, science institutions, and cultural tourism.

使命:让保护成为可体验的行动。Mission: Make conservation an experience people can act on.

公司定位 · 保护教育互动产品公司 Position · Conservation-Education Interactive Studio

所属行业 · 媒体与娱乐 / 互动产品 Industry · Media & Entertainment / Interactive Products

业务结构 · B 端定制交付 + C 端免费产品 Business · B2B Custom + B2C Free Products

首款产品 · 芦苇荡巡护模拟器(已上线 Demo) Flagship · Reed Bird-watching Simulator (Demo Live)

机构合作 Institutional

为科普展板与互动展览而生的轻量产品 A Lightweight Interactive Product Built for Science Exhibits and Hands-On Displays

以鸟类交互与科普弹窗为核心，内核已成熟，可即刻部署于机构场景。 At its core are bird interactions with instant knowledge pop-ups — a mature, production-ready engine deployable in institutional settings today.

合作对象定制服务合作模式

核心互动 Core Interaction

点击观鸟，即时科普 Tap a Bird, Learn Instantly

点击鸟类即可弹出科普信息弹窗，以互动方式完成知识传递，无需讲解员在场。这是产品的核心，也是当前最成熟的部分。Tap any bird and an information panel appears — knowledge delivered through interaction, no docent required. This is the heart of the product and its most mature component.

部署形态 Deployment

在线嵌入与离线部署 Online Embed & Offline Kiosk

既可作为网页嵌入官网、公众号等线上入口，也可提供离线安装包，满足线下展览与无网络环境的科普活动需求。Embed it as a web module on your website or official account, or receive an offline installation package for exhibitions and events in low-connectivity settings.

场景适配 Scenarios

从社区课堂到科教场馆 From Community Classrooms to Science Museums

自然教育机构、博物馆、动物园、海洋馆等科教场景均可适配，互动深度与内容范围按场地规模与受众需求灵活配置。Adaptable to nature education centers, museums, zoos, aquariums, and beyond — interaction depth and content scope scale to your venue and audience.

定制 Customization

品牌融入与导览模式 Brand Integration & Guided Mode

机构 VI 与标识深度融入产品界面；支持到访前预习、到访后复习的导览模式，配套研学课程设计。Your VI and logo are woven into the interface; a guided mode supports pre-visit preview and post-visit review to complement educational programs.

我们为谁服务 Who We Serve

适合每一个需要互动科普入口的机构 For Every Institution That Needs an Interactive Science Entry

公益组织 NGOs & Nonprofits

不限于环保与动物保护——社区建设、弱势群体服务、公共教育等各类公益组织，只要目标受众与产品价值契合均可适配。Not limited to conservation — community development, social services, and public education nonprofits can all adapt it wherever our mission meets theirs.

湿地公园与保护区 Wetland Parks & Reserves

游客预习导览、科普互动屏、研学活动配套。Pre-visit orientation, interactive science screens, and field-trip companions.

科教机构 Science & Education Institutions

自然教育机构、自然博物馆、动物园、海洋馆及中小学研学课程等自然科教场景。Nature education centers, natural history museums, zoos, aquariums, and K–12 field programs.

文旅景区 Cultural Tourism & Scenic Areas

互动打卡体验、文创联名与线上引流。Interactive photo moments, co-branded merchandise, and online traffic.

定制服务 Custom Services

基于生态链框架，适配你的地区与物种 Adapting Our Ecosystem Framework to Your Region and Species

核心框架基于野生鸟类食物链与生态链构建，按定制地区的生态档案与实际物种名目迁移适配。 Built on a real food-web architecture, adapted to your region's species and habitats.

生态档案迁移 Habitat Migration 按工程量评估

按定制地区实际物种名目与生态档案，将生态链框架适配到当地场景。The food-web framework adapts to your region's species and ecology.

场景与背景定制 Scenes & Backdrops 按工程量评估

定制地区实景 / 核心栖息地场景呈现。Your real landscape and core habitats, rendered in game.

主题互动事件 Themed Events 按工程量评估

巡护、迁徙、反盗猎等机构主题事件。Patrol, migration and anti-poaching missions.

品牌融合 Brand Integration 按工程量评估

机构 VI、logo、文创元素在产品各模块中的系统化交付与规范。Systematic delivery of your VI, logo, and cultural merchandise across every product module, per your brand guidelines.

导览模式 Guided Mode 按工程量评估

到访前"预习版"与到访后"复习版"，含配套研学课件。Pre-visit preview and post-visit review modes, with supporting study materials.

数据看板 Data Dashboard 按工程量评估

玩家留存与互动数据，反哺研学运营。Retention & engagement data for your programs.

账号体系接入 Account Integration 按工程量评估

机构自有账号 / 主流平台账号体系对接。Connect your own login or major platforms.

交付周期按项目工程量评估 · Delivery timelines scoped to project size

为什么选我们 Why Us

不是概念稿，是可直接体验的成品 Not a Concept — a Playable Product

01

赛道空白 First Mover

国内暂无同类型自然保护互动产品。No comparable conservation interactive in China.

02

生态链架构 Ecosystem Architecture

核心框架基于真实食物链与生态链构建，可迁移适配任意地区生态档案。A framework built on the real food web, portable to any region.

03

数据底座 Verified Data

物种数据来自权威观鸟记录中心，可追溯。Data from an authoritative bird-records center, fully traceable.

04

交付速度 Fast Delivery

AI 辅助开发成本结构低，交付周期按项目工程量评估。A lean AI-assisted pipeline keeps costs low; delivery timelines scale with project size.

05

双端协同 One Core, Two Ends

同一内核既承展板互动，也演进为完整游戏——B 端定制即刻可行，C 端产品按路线图推进。One core serves both ends — kiosk-ready for institutions today, evolving into a full game along a published roadmap.

06

已完成度 Ship-Ready

非概念稿，是可点开就玩的成品 Demo。A live demo, not a slide deck.

合作模式 Cooperation

从免费体验，到深度共建 From a Free Pilot to Deep Partnership

免费体验版 Free MVP

¥0

首期免费做 MVP，验证数据后再谈 Free MVP first, then talk after seeing the data
挂机构公众号 / 官网试玩 Hosted on your official channels
适合首次接触、预算有限 For first-time, budget-conscious teams

标准定制 Standard

¥5-15 万/单

按服务清单报价 Priced per service list
一次性交付 + 维护 One-time delivery + maintenance
生态档案迁移 + 主题事件 + 品牌融合 Habitat migration, themed events, brand integration

深度共建 Deep Partnership

¥15 万起/单

标准定制 + 多语言 Standard package + multilingual
专属玩法深度定制 Custom gameplay tailored to your programs
数据看板 + 长期运营 Dashboard + long-term operations

路径：首单案例 → 数据说话 → 标准化定价 → 复制 · Pilot case → verified data → standard pricing → scale

玩家版 For Players

带叙事逻辑的完整在线游戏（开发中） A Full Narrative Game, In Active Development

在展板内核之上，我们正在构建完整的游戏体验——叙事、任务与进度体系，让体验不止于浏览。 We are building on the exhibit core to craft a full game experience — narrative, missions, and progression — so it becomes something to play, not just browse.

跟随巡护向导 Guided by a Ranger

在剧情推进中跟随巡护向导走进芦苇荡，认识鸟类与湿地，而非孤立的知识点。Follow a ranger guide through the wetlands as the story unfolds — learning birds and habitats through narrative rather than isolated facts.

任务、收集与进度 Missions, Collection & Progression

巡护任务链、鸟类图鉴收集、账号进度云端存档，构建持续的探索动力。A patrol mission chain, a growing bird field guide, and cloud-synced progress — the mechanics that keep players exploring.

观鸟记录卡分享 Shareable Birding Cards

生成个人观鸟记录卡，一键分享至社交平台，让湿地与鸟类进入更多人的视野。Turn your sightings into elegant record cards and share them in one tap — bringing wetlands and birds into more people's feeds.

完整版开发中 · In Active Development

当前可试玩的是展板内核版；带完整叙事与玩法的玩家版正在开发中，上线信息将在本页面公布。The playable build today is the exhibit edition; the full narrative game is in active development, with release updates published on this page.

浏览器即玩，无需下载 · Playable in browser, no download

商业模式 Business Model

C 端引流，B 端落地，双向飞轮 Free Players Drive Traffic, Institutional Deals Drive Revenue — A Two-Sided Flywheel

C 端免费体验积累公众认知与传播势能，B 端定制交付创造收入，二者互相促进，形成可持续增长。 Free player access builds public awareness and organic reach; institutional customization generates revenue — each side fuels the other for sustainable growth.

C 端免费获客 Free-to-Play Acquisition

无付费墙的免费体验与社交分享机制，驱动自然传播，为合作机构带来公众关注度与自然流量。With no paywalls and shareable moments baked in, organic reach grows on its own — channeling public attention and traffic toward partner institutions.

B 端定制交付 Institutional Customization

以当前成熟的展板内核，为各类机构提供在线嵌入、离线部署、品牌融合与数据看板等定制服务——这是当下的核心收入来源。Using the mature exhibit core today, we deliver online embeds, offline kiosks, brand integration, and data dashboards for institutions — the core revenue stream.

衍生内容与品牌延伸 Derivative Content & Brand Extension

壁纸、文创、联名周边等衍生内容，边际成本低，随机构项目自然附带，为持续运营补充现金流。Wallpapers, merchandise, and co-branded items ride along institutional projects at near-zero marginal cost — a quiet income supplement.

以成熟的展板内核承接机构订单，以订单收入支撑完整版游戏开发，待上线后以 C 端流量反哺机构合作。Institutional orders on the mature exhibit core fund the full game's development; once live, player traffic feeds back into partnerships.

免费体验 → 公众认知 → 机构合作 → 内容扩展 → 更多玩家 · Free Play → Public Awareness → Institutional Partnerships → Content Growth → More Players

合作进展 Partnership Progress

首个线下合作已落地 First On-site Partnership Landed

软件不孤立交付,而是作为线下运营的实验场与记录载体,与社区共同生长。 Software is never delivered in isolation — it works as an experimental field and a living record for on-site community programs, growing together with the neighborhood.

国内 · 首个落地 Domestic · First Landed

四叶草堂「共同关怀」×「番禺寻友记」 Siyecao Tang Co-Care × Panyu Friends

线下合作中依托四叶草堂「共同关怀」项目,落地上海徐汇番禺绿地
2026 年 9-11 月「番禺寻友记」社区行动推进中
线上植物故事轻应用,可以功能模块接入合作方小程序
线下树边故事牌、声音漫游、社区故事地图

软件作为实验场与记录载体 Software as Field & Record

通过植物故事与社区记忆走访,让居民重新认识绿地里的「老朋友」——一棵树、一只鸟、一处角落。轻量网页应用承载植物故事与声音漫游,同步记录并展示线下行动的生长过程,沉淀首个可复制的合作案例。

路径:轻量模块 → 深度定制 → 区级科普项目,逐步放大。Lightweight modules → deeper customization → district-level programs, scaling step by step.

合作洽谈 Get in Touch

给公益与文旅机构一份可体验的提案 An Experience-First Proposal for NGOs and Cultural Institutions

欢迎试玩 Demo 后与我们聊聊你的场景与需求。Try the demo, then let's talk about your scene and needs.

哲思创意 Sophi Interactive